Bot from Meta
Meta-ExternalAds
In short
Meta-ExternalAds is Meta's bot, filed under Other. The token to write in robots.txt is meta-externalads. The operator publishes nothing a site can check. The crawl of 2026-11-04 did not measure meta-externalads. Improves advertising and other business products, per Meta. Its user-agent entry: meta-externalads/1.1 (+https://developers.facebook.com/docs/sharing/webmasters/web-crawlers). Meta shows robots.txt groups for meta-externalads in its example file.
- Operator
- Meta
- Purpose
- Other All other rows. Link previews, ad checks, dataset crawls, SEO tools and legacy tokens that fit none of the five purposes.
- User-agent string
meta-externalads/1.1 (+https://developers.facebook.com/docs/sharing/webmasters/web-crawlers)- robots.txt token
meta-externalads- Respects robots.txt
Yes, per operator
Meta shows robots.txt groups for meta-externalads in its example file. Source, read 2026-11-04.
- Verification
Nothing published
The operator publishes no list, reverse DNS pattern or key directory a site owner can check. Documentation, read 2026-11-04.
- IP ranges
- Not published.
- Rate behaviour
- Not published.
- Block rate
-
Not measured: the crawl checked 31 AI and search tokens, and
meta-externaladsis not one of them. - Documentation
- developers.facebook.com, read 2026-11-04.
Note. Improves advertising and other business products, per Meta.
Allow and refuse lines
To allow meta-externalads
User-agent: meta-externalads Allow: /
To refuse meta-externalads
User-agent: meta-externalads Disallow: /
Refusing or allowing in robots.txt states a preference. Enforcement of a refusal belongs in your WAF; see how to verify the identity above.
Meta in the Verification Ledger
User agent strings only; the page recommends IP allowlisting but links no list. Publishes nothing for Muse. All operators.
- IP lists
- publishes nothing
- Reverse DNS
- publishes nothing
- Key directory
- publishes nothing
- Cloudflare
- not checked
- Visa TAP registry
- no public operator-level registration found (checked 2026-11-04)
- Mastercard Agent Pay
- no public operator-level registration found (checked 2026-11-04)
Other Meta rows
- Meta-ExternalAgent Training
- Meta-ExternalFetcher Live answer fetch
- Meta-WebIndexer Search index
- FacebookExternalHit Other
- FacebookBot (legacy token) Other
- Muse (personal agent) Shopping agent
Sources
Last reviewed 2026-11-04